Vakalo College of Art & Design
Campaigns 2010, 2011, 2012
Vakalo is the leading art and design college in Greece. We have been working with them for the last couple of years producing their communication campaigns. Besides that, two of our team members – Michalis and Dimitris – lecture at Vakalo which makes the whole process even more exciting.
We used bold patterns associated with Vakalo’s two specialist subjects: graphic design and interior design. These patterns were inspired by the basic design course, which is the foundation for composition and synthesis.
All the different elements that contribute to the success of Vakalo College of Art & Design are combined in one eye-catching infographic. The college’s comparative advantages are visualised through various shapes and colours that represent the wide range of courses on offer.
For this advertising campaign for Vakalo College of Art & Design, we put the students centre stage, because they are the best representatives of the college’s values and legacy. We created a playful environment using geometric shapes that would appeal to a young audience.